My comment re Apple's big challenge is not Spotify but China | Opinion | New Media Age

Apple's big challenge is not Spotify but China | Opinion | New Media Age

Indeed, it is general view that 'he who wins over china, will win the world'.

yes, it is a big market, but China has and play to its own rules, rightly or wrongly. Knowing its own market size, and iron grip on regulations and hence can dictate and has enough market to have its own variants of standard(s), why play to the western tunes when China can have its own 'instrument'?

in this instance, China should be considered as a different market and no doubt a new rules/market leader will be formed, on business model/value chain and maybe we can also observe different consumer behaviour.

however, whether or not these would also be translated to rest of the world? time will tell.

@GarethWong